Elevate Your Voice with Social Media

Once your brand is defined, social is where it comes to life. We turn it into scroll-stopping content—so every post, reel, and caption feels aligned, intentional, and unmistakably you.

Case Study: Social Media

Social Media Management in Perry, GA: Show Up Online Like a Pro

Why Social Media Matters for Local Businesses

Your customers are already on social media—scrolling, shopping, and searching for recommendations. If your business isn’t showing up consistently, your competitors are getting the attention (and the sales).

Social media isn’t just a place to post photos—it’s where trust is built, conversations happen, and buying decisions start. Whether you’re a local service provider, boutique, or restaurant in Perry, GA, having a strong social presence can turn followers into real customers.

Heart City Marketing makes it easy with done-for-you social media management that’s strategic, consistent, and results-focused.

What is Social Media Management?

Social media management means we handle everything from planning to posting to engagement across platforms like:

  • Facebook

  • Instagram

  • LinkedIn

  • TikTok

  • X (formerly Twitter)

  • Google Business Profile posts

Our goal? To keep your brand visible, professional, and relevant—without you having to think about what to post every day.

Signs You Need a Social Media Manager

If any of this sounds familiar, you’re in the right place:

  • “I don’t have time to post consistently.”

  • “I’m not sure what my audience wants to see.”

  • “Our feed feels random and off-brand.”

  • “We post, but it’s not getting engagement.”

  • “I don’t even remember the last time we updated our Facebook page.”

We take social media off your plate—and turn it into one of your most powerful marketing tools.

What’s Included in Our Social Media Services

1. Strategy Development

We start with a content strategy built around your business goals and ideal customer in Perry. That includes tone, topics, and posting schedule.

2. Content Creation

We write captions, create graphics, edit videos, and craft stories that reflect your brand voice. Every post has a purpose.

3. Scheduling + Publishing

We schedule posts ahead of time, so your feed stays active—even when you’re busy.

4. Community Engagement

We monitor comments and messages, engage with followers, and alert you to anything that needs your attention.

5. Analytics + Reporting

Each month, you’ll see how your content is performing with easy-to-read reports. We adjust our strategy based on what’s working.

Why Perry Businesses Trust Heart City Marketing

We’re not just here to “post pretty pictures.” We create content that builds real relationships and drives results.

✅ Local Relevance

We know what’s happening in Perry, and we help you connect with your local audience in a way that feels real—not like a stock photo ad.

✅ Consistency That Builds Trust

Out of sight = out of mind. We keep you showing up on feeds regularly with content that feels natural and authentic.

✅ Brand-Aligned Content

From your colors to your voice, we make sure your social media presence feels like you—just with less stress and better results.

✅ Full-Funnel Strategy

We don’t stop at likes. We help drive traffic, calls, messages, and appointments through social.

The Business Impact of Better Social Media

Here’s what strong social media management can do:

  • Build brand recognition

  • Increase local visibility

  • Drive more traffic to your website

  • Improve customer loyalty

  • Encourage reviews and referrals

  • Humanize your business

And most importantly: It keeps your business top-of-mind when people are ready to buy.

Let Us Take Social Media Off Your Plate

No more staring at a blank caption box. No more scrambling for last-minute posts. No more wondering if your content is doing anything.

Let’s turn your social media into a powerful marketing channel—without adding more to your to-do list.

*How We Help

Why choose Heart City Marketing for your social media?

Social media isn’t just posting—it’s relationship-building. We create intentional, engaging content that reflects your voice, builds trust, and turns followers into loyal customers.

Need help curating your social media?

AWT Portfolio

Social Media Management

AWT Construction is a family-owned business from Fort Valley, GA, that shifted from vinyl siding to renovations and remodels after the 2009 housing crash. They came to us for a full marketing refresh—wanting a better website, stronger SEO, consistent social media, and tools to boost their already strong word-of-mouth reputation.

The Goals

  • Post consistently to build visibility and engagement

  • Share before & after photos to highlight project transformations

  • Tell their story through personal and behind-the-scenes content

  • Feature standout projects to showcase their craftsmanship

How We Help

Content Calendar

Monthly posting plan to keep content organized and on-brand.

BOOST ENGAGEMENT

Posts that spark likes, shares, and conversations.

Social Media Reports

Clear reports tracking growth, engagement, and performance.

Show Consistency

Steady posting to build trust and stay top-of-mind.

The Results

Since partnering with us, AWT Construction has seen remarkable growth in their online presence. In just two months, impressions have surged by 81% and engagement has skyrocketed by over 380%. Our targeted content strategy and consistent posting have helped them reach more potential customers and generate stronger interaction with their brand.

Insights Overview

  • Impressions: 928 → 1,677 (+81% since May)
  • Engagement: 16 → 77 interactions (+381%)

Custom Business Apps

Custom Tools That Make Business Easier

Sometimes, your business needs more than off-the-shelf software. We develop custom business applications tailored to your exact needs—from internal dashboards and project tools to customer-facing platforms. If you’re managing complex workflows, tracking data, or streamlining operations, we’ll build a solution that fits and scales as you grow.

Email Campaigns

Stay Top of Mind—and In the Inbox

Email marketing still offers one of the highest returns on investment, and we know how to do it right. We design, write, and manage email campaigns that grow your list, engage your audience, and drive conversions. With compelling copy, clean layouts, and strategic automation, we help your brand stand out in crowded inboxes and keep your audience clicking.

Web Design and Development

Websites That Work for You

Your website should be your hardest-working employee. We design and develop custom websites that are fast, responsive, and built for SEO performance. From intuitive navigation to beautiful design and functional backends, our websites are tailored to support your business goals—whether you’re selling products, booking services, or sharing your story.

Branding

Build a Brand People Remember

Your brand is more than a logo—it’s the full experience your audience has with your business. Our branding services help you define who you are with custom logo design, color palettes, typography, messaging, and brand strategy. Whether you’re launching something new or evolving your identity, we create a cohesive, authentic brand that sticks.

Social Media Management

Build a Brand That Shows Up and Stands Out

Staying consistent on social media takes time, strategy, and creativity. We handle everything from content planning and design to posting and community engagement—so you don’t have to. Our social media management helps you stay top-of-mind, grow your audience, and build real relationships across platforms like Instagram, Facebook, LinkedIn, and more.

Content Creation

Bring Your Brand to Life with Professional Photography

Stock photos don’t build trust—authentic images do. We offer professional photography services tailored to your brand, capturing real moments that show the people and personality behind your business. From team headshots and candid office shots to branded social media content and group photos, we help you create a visual identity that feels human, polished, and professional. Whether you’re updating your website or refreshing your socials, we make your business look its best—and feel more real.

SEO Services

Rank Higher. Get Found Faster.

Struggling to get seen online? Our SEO services are designed to improve your visibility across Google and other search engines. From on-page SEO and keyword research to local SEO and technical fixes, we build a solid foundation that helps your website rise in the rankings. We focus on sustainable growth that attracts high-intent visitors—so your business shows up when it matters most.

Online Ads

Targeted Ads That Deliver Real ROI

Want faster results from your marketing? Our online advertising services help you reach the right people at the right time. We manage paid search, social media ads, and retargeting campaigns that are designed to drive conversions. Whether you’re focused on lead generation, eCommerce sales, or brand awareness, we optimize every campaign for maximum impact and measurable growth.

HI MY NAME IS

Ryleigh Palmer

(Sales*)

Hi! I’m Ryleigh, and I grew up in a small town just outside of Athens, Georgia. I’ve called Middle Georgia home for the past three years, where I work full-time as a park ranger with the National Park Service—helping protect natural spaces and connect people with the outdoors. At Heart City Marketing, I lead sales, partnering with local businesses to match them with the right tools and creative strategies to grow. I’ve always had a heart for small towns and strong communities, and being part of Heart City Marketing lets me support the kind of places that shaped me. When I’m not working, I’m usually out on a trail, hanging with my dog, or catching up on a good podcast.

HI MY NAME IS

Shane Hunter

(Intern Software Developer*)

Hi! I’m Shane, a college student currently working toward my bachelor’s degree in Computer Science. I’m passionate about building practical, user-friendly technology, and at Heart City, I contribute to web app development—bringing ideas to life through clean, functional code. I love seeing how small improvements can make a big impact, and I’m always learning something new along the way. Outside of work and school, you’ll usually find me outdoors, whether it’s fishing, camping, or planning my next travel adventure. Being active and staying curious are a big part of who I am, both in and out of tech

HI MY NAME IS

Ryleigh Palmer

(Sales*)

Hi! I’m Ryleigh, and I grew up in a small town just outside of Athens, Georgia. I’ve called Middle Georgia home for the past three years, where I work full-time as a park ranger with the National Park Service—helping protect natural spaces and connect people with the outdoors. At Heart City Marketing, I lead sales, partnering with local businesses to match them with the right tools and creative strategies to grow. I’ve always had a heart for small towns and strong communities, and being part of Heart City Marketing lets me support the kind of places that shaped me. When I’m not working, I’m usually out on a trail, hanging with my dog, or catching up on a good podcast.

HI MY NAME IS

Lauren McMurray

(Branch Manager*)

Hi! I’m Lauren, and I’ve called Georgia home my whole life. After starting school at Georgia College & State University, I settled in Middle Georgia about four years ago. At Heart City, I lead community outreach and help guide the creative direction behind our branding and website design. I’ve always loved connecting with people, but it was watching my dad grow a small business—without any marketing support that really ignited my passion for helping other entrepreneurs share their stories. When I’m not working, you’ll probably find me in the kitchen baking, tending to my patio jungle, or out walking my dog.

HI MY NAME IS

Grace Cohan

(Branch Manager*)

Hi, I’m Grace—your go-to social media guru, Canva enthusiast, and drone pilot with a serious eye for the perfect shot. I grew up in the small town of Pittsfield, MA, and made my way down south to earn my BA in Communication, Media, and Culture from the University of Tampa. I’m especially passionate about helping small businesses grow and connect with their communities through smart, heartfelt marketing. When I’m not setting up email campaigns, designing banners, or jumping into whatever creative project’s up next, you can probably find me binge-watching the newest reality TV show or soaking up the sun by the pool. Fun fact: I’m an identical twin!